The Practice of Business
Chapter Titles
1 - Five Main Stairs
2 - The Buildup
3 - The Close
4 - People Are Different
5 - Temperamental Selling Weaknesses
6 - Temperamental Selling Strengths
7 - Relating to Other Temperaments
8 - Usually for Men Only
9 - Sales Sex Appeal
10 - Overcoming Fear
11 - Influencing the Whole Person
12 - Selling is Not Easy
13 - Calculate Sales Ratios
14 - How Different Temperaments Sell
15 - Introduction to Marketing
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